Saturday, January 22, 2011

Going Viral:The Tipping Point

I know conceptually how something "goes viral". But I still often wonder, how it really happens; what is the tipping point of a few people sharing a "cute video" that triggers a million plus views?

the video below is something of a "Greatest Hits" showing a small bit from 100 of the most popular viral video in a span of under 4 minutes. As I viewed it, I was reminded of what some of the elements of a video that may go viral are (think America's Funnies Home Videos) - it's still an amazing thing to think how it spreads so rapidly.

How many of the scenes from this did you recognize? I was more surprised by how many I did not recognize.

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